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  • Merchandising

  • Operations

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  • Products

    Powerful modeling and versatile presentation of your entire catalog.

  • Subscriptions

    Sell recurring physical and virtual products alongside one-time offerings.

  • Discounts

    Get the sale with coupons, BXGY promotions, and automatic discounts.

  • Wholesale

    Sell B2B like it's DTC, along with volume pricing, customer groups, and invoicing.

  • Content

    Manage all your products content through the admin dashboard.

  • Users

    Multi-store admin accounts and role-based permission controls.

  • Customers

    Manage customer info, generate reports, and see buyer activity.

  • Orders

    Edit orders anytime and get the right information for smooth fulfillment.

  • Fulfillment

    Ship from multiple locations, track inventory, and split shipments.

  • Reporting

    Monitor your store's performance to ensure you have visibility across the business.

  • Storefronts

    Swell storefronts are fully customizable, allowing you to create just the right experience.

  • Checkouts

    Use our hosted checkout, integrate with a partner, or build a custom flow.

  • Payments

    Connect multiple gateways simultaneously, store cards, and split payments.

  • Internationalization

    Go global with region-specific languages, pricing, and payment methods.

No-code integrations

Connect with 40+ services for marketing, payments, fulfillment, automation, and more.

See all integrations →

Use Cases

  • Direct-to-consumer

    Tell your story and give customers a unique shopping experience

  • Subscriptions

    Sell personalized subscription bundles, memberships, and one-time items together

  • B2B/B2C

    Support retail and wholesale customers from one catalog and dashboard

  • Marketplaces

    Create a B2B or B2C marketplace with multi-vendor carts and split payouts

Customer Stories

  • Spinn Coffee

    A coffee revolution sparked by a connected machine and marketplace

  • Smashing magazine

    Global tax and shipping for complex product bundles

  • Infinitas Learning

    Delievering leading educational experiences in Europe

All customer stories →

Documentation

  • Quickstart

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  • Help Center

    The latest industry news, updates and info.

  • Customer stories

    Learn how our customers are making big changes.

  • Become a partner

    For agencies creating innovative commerce experiences.

  • Changelog

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  • Contact us

Try before you buy

Bring the physical store experience online by giving customers the opportunity to try your product from the comfort of their home, or on the go, before a purchase is made.
Why go enterprise?
User interface collage of try before you buy features
Benefits

Perfect for physical and digital products

Try before you buy is a sales model that works exactly as advertised. Though it's particularly effective for businesses selling high-dollar products, it can help brands of all sizes build trust and expand their reach.
  • Give customers the benefit of experiencing your products, as they would in a physical store, before purchasing them
  • Enable customers to engage with and experience non-physical products, like a service, before opting in to purchase
  • Reduce your post-purchase return rate, which sits at over 20% for online sales compared to 9% for brick-and-mortar
  • Convert on-the-fence customers, who may be interested in your products but fearful of making a large purchase, into buyers
  • Adjust the duration of the trial period depending on the type of product to optimize your sales strategies
  • Protect your business by setting authorization amounts that can be checked against customers’ credit cards
Features

Never outgrow your platform again

Swell was built with advanced features out-of-the-box. Plus, you'll be able to take advantage of new Swell features and capabilities as they roll out without doing additional development work.
  • Unlimited design

    Create online storefronts and shopping experiences across web, mobile, and VR/AR technology – Swell is optimized for every device.

  • Volume-based pricing

    Use price rules to sell wholesale and offer price breaks for large quantities

  • Customer groups

    Set specific store behavior for various groups—such as price rules and discounts

  • Customized checkout

    Retain full control over your checkout and build it exactly as you want

  • Multi-part payments

    Provide the option to pay in installments to help with cash flow and budget management

  • Tax accounting

    Calculate the correct taxes for each customer at checkout with integrations like TaxJar or Avalara

Integrations

Swell lets you seamlessly connect your store with tools to run and grow your business more effectively. We'll even prioritize new integrations for enterprise customers.
Explore all integrations
Avalara

Get real-time tax calculations at checkout for automated sales tax compliance.

Learn more →
Taxjar logo
TaxJar

Enable TaxJar to calculate real-time tax rates across the globe and fully-automate tax compliance.

Learn more →
Klaviyo logo
Klaviyo

A growth marketing platform to customize your strategy and build strong customer relationships.

Learn more →
Hubspot logo
Hubspot

Manage your Swell customer relationships and drive marketing campaigns with Swell data through HubSpot CRM and HubSpot's Marketing Hub.

Learn more →

Get started today

Curious how Swell can support your TBYB business?
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