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Swell
Next-level commerce for everyone.
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Everything is swell
  • System integration

    Use Swell's flexible API to connect to all your favorite tools and systems

  • Volume-based pricing

    Use price rules to sell wholesale and offer price breaks for large quantities

  • Customer groups

    Set specific store behavior for various groups—such as price rules and discounts

  • Customized checkout

    Retain full control over your checkout and build it exactly as you want

  • User permissions

    Set up system management permissions for your team based on their roles and authority levels

  • Invoicing

    Make it easy for customers to manage and pay invoices online

  • Multi-part payments

    Provide the option to pay in installments to help with cash flow and budget management

  • Tax accounting

    Calculate the correct taxes for each customer at checkout with integrations like TaxJar or Avalara

Sell B2B like it’s DTC

Give wholesale customers the self-serve buying experience they want, with full visibility into their orders at every step of the journey.
Get a demo
Storefront user interface example
Benefits

B2B made easy

49% of B2B purchases start online. Set your brand up to win wholesale customers with a seamless storefront experience and centralize your operations so that your team can focus on what matters most-growing your business.
Features

Help your business thrive

Swell offers expansive features with advanced scalability for your B2B and wholesale operations, as well as built-in bulk and bundling solutions.

Integrations

Swell lets you seamlessly connect your store with tools to run and grow your business more effectively. We'll even prioritize new integrations for enterprise customers.
Explore all integrations

Talk to us

Curious how Swell can support your enterprise business?
Learn more
  • Leverage the power and benefits of B2C ecommerce to give your customers intuitive and personalized buying experiences
  • Streamline your business operations by selling to wholesale and retail customers using a single ecommerce platform
  • Connect to flexible apps and APIs that plug into existing workflows, meaning you don’t have to start from scratch
  • Support your sales team with features and tools that help them sell more and reinforce customer relationships
  • Protect your business from unauthorized access and malicious attacks with robust and multi-layered security features
  • Take advantage of new Swell features and capabilities as they roll out without doing additional development work
Admin dashboard user interface rendering

For admins

Build and operate an online store that accommodates your unique business needs

  • Manage customer, product and inventory data in one place
  • Manage your B2B and B2C orders from the same platform
  • Automate time consuming tasks to streamline operations
  • Build custom shipping rates for your B2B customers
  • Generate custom quotes and discounts
  • Enable sales reps to purchase on behalf of customers

For Developers

  • API-first ecommerce that integrates with your ecosystem
  • Use your preferred tools like React, Vue, and static hosting
  • Add custom fields to store extra business data
  • Define your own content and data models
  • Customer and pricing segmentation down to SKUs
Read the docs
Resolve

Resolve payment method provides B2B and wholesalers with a way to get paid upfront, while allowing their customers to pay within a designated grace period.

Learn more →
Avalara logo
Avalara

Get real-time tax calculations at checkout for automated sales tax compliance.

Learn more →
Klaviyo

A growth marketing platform to customize your strategy and build strong customer relationships.

Learn more →
Hubspot

Manage your Swell customer relationships and drive marketing campaigns with Swell data through HubSpot CRM and HubSpot's Marketing Hub.

Learn more →