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Blog

32 High-Risk Industry Trends E-commerce Merchants Must Address

Explore 32 critical high-risk trends impacting e-commerce in 2026, including cybersecurity threats, AI disruption, supply chain volatility, data breaches, and compliance risks merchants must address to stay resilient.

Swell Team | February 19, 2026

Data-driven analysis of the threats facing online retailers and how API-first platforms provide built-in protection against evolving business risks

E-commerce merchants face an unprecedented convergence of operational, technological, and geopolitical threats in 2025. The risk management market is projected to reach $51.97 billion by 2033, reflecting the scale of challenges businesses must overcome. For online retailers, these risks directly impact revenue, customer trust, and long-term viability. Modern headless commerce platforms address these vulnerabilities through architectural flexibility, native security features, and built-in compliance tools that legacy systems simply cannot match.

Key Takeaways

  • Cybersecurity dominates the risk landscape – 73% of risk managers cite cybersecurity as a top 5 risk, making PCI-compliant infrastructure non-negotiable for e-commerce operations
  • Data breaches are accelerating – Compromises surged 92% from first half 2022 to first half 2024, with average breach costs of $4.88 million in 2023
  • Supply chain disruptions are costly – 30% of disruptions cost businesses over $5 million, demanding multi-warehouse capabilities
  • AI risks have exploded – AI jumped from #10 to #2 in global risk rankings within a single year
  • Retail faces severe exposure – The sector's risk score rose to 9.1 in 2024, demanding immediate platform modernization
  • Customer trust is fragile – 85% of consumers refuse to do business with companies they perceive as insecure

The Risk Management Market: Scale and Growth

1. Risk management market valued at $15.40 billion in 2024

The risk management market reached $15.40 billion in 2024, reflecting the massive investment organizations make to protect their operations. E-commerce businesses represent a growing share of this spend as digital threats multiply and regulatory requirements expand across jurisdictions.

2. Market projected to reach $51.97 billion by 2033

Risk management investment is growing at a 14.6% CAGR through 2033, signaling that threats are intensifying faster than traditional defenses can adapt. Merchants selecting platforms today must consider whether their technology partners can scale security and compliance capabilities alongside this evolving threat environment.

3. Global cybercrime costs projected at £8.2 trillion annually by 2025

The financial impact of cybercrime has reached £8.2 trillion annually, making security infrastructure a revenue protection mechanism rather than a cost center. For e-commerce operations, this translates to existential risk for businesses without robust security foundations.

Cybersecurity: The Dominant E-commerce Risk

4. 73% of risk managers cite cybersecurity as a top 5 risk

The IIA's Risk in Focus 2025 report confirms that 73% of risk managers rank cybersecurity among their most pressing concerns. This consensus creates a clear mandate for e-commerce platforms: PCI-compliant infrastructure and encrypted payment processing are baseline requirements, not premium features.

5. Cyber incidents rank #1 for fifth consecutive year

The 2026 Allianz Risk Barometer shows cyber incidents maintaining the top position at 42% of survey responses for the fifth straight year. This sustained dominance demonstrates that cybersecurity is not a temporary concern but a permanent operational reality requiring continuous infrastructure investment.

6. 72% report significant or severe cybersecurity impact in 2024

Riskonnect research reveals 72% of respondents experienced significant or severe cybersecurity impacts on their organizations during 2024. E-commerce merchants handling customer payment data face heightened exposure, making platform security architecture a critical vendor selection criterion.

7. North America accounts for 43% of global cyberattacks

Geographic concentration of attacks places North American e-commerce operations at elevated risk, with the region accounting for 43% of cyberattacks. Merchants in this region require platforms with enterprise-grade security regardless of business size.

8. Ransomware damages surpassed $4.5 billion in 2023

FBI data confirms North American ransomware damages exceeded $4.5 billion in 2023, with e-commerce platforms representing high-value targets due to stored customer data and payment information. Recovery from ransomware attacks often proves impossible for small and mid-size retailers.

Data Breach Statistics: The Trust Destruction Crisis

9. Data compromises surged 92% in two years

The Kiteworks Risk Score Index reveals data compromises increased by 92.29% from the first half of 2022 to the first half of 2024, representing an acceleration that legacy e-commerce platforms cannot adequately address. API-first architectures with encrypted card vaults provide the separation of sensitive data that modern threats require.

10. Breach victims increased 1,639% in two years

The number of individuals affected by data breaches grew by a staggering 1,639.75% between 2022 and 2024, demonstrating the expanding blast radius of security incidents. Each compromised customer represents lost lifetime value and potential regulatory liability.

11. Average breach cost reached $4.88 million in 2023

IBM research confirms the average breach cost hit $4.88 million in 2023, a 10% year-over-year increase. For growing e-commerce businesses, this cost can exceed annual revenue, making prevention through secure platform infrastructure far more economical than remediation.

12. 65% of consumers lose trust after data breaches

Customer loyalty evaporates following security incidents, with 65% of consumers reporting lost trust in breached companies. Swell's encrypted card vault and secure payment gateway integrations protect the customer relationships that drive recurring revenue.

13. 85% refuse business with insecure companies

Security perception directly impacts revenue, as 85% of consumers state they would not do business with companies they perceive as having poor security practices. Platform choice signals security commitment to customers before their first purchase.

Supply Chain Vulnerabilities: Fulfillment Risk

14. 55% experienced supply chain disruptions in late 2024

RapidRatings research shows 55% of respondents experienced supply chain disruptions in the final six months of 2024. E-commerce merchants dependent on single fulfillment centers or rigid shipping configurations face revenue loss when disruptions occur.

15. 62% report high or very high supply chain risk levels

The majority of organizations acknowledge elevated exposure, with 62% reporting high or very high supply chain risk levels. Multi-warehouse management capabilities and flexible fulfillment options provide essential resilience for merchants facing supplier volatility.

16. 81% impacted by supplier disruption in past two years

Supply chain volatility has become universal, with 81% of professionals reporting business impacts from supplier disruption within two years. Platforms offering split fulfillment and multiple location support enable merchants to maintain service continuity during regional disruptions.

17. 30% of supply chain disruptions cost over $5 million

The financial impact of supply chain failures proves severe, with 30% of disruptions costing businesses more than $5 million. Investment in flexible e-commerce infrastructure pays for itself through avoided losses.

18. Only 3% view supply chains as "very resilient"

The 2026 Allianz Risk Barometer reveals that just 3% of respondents consider their supply chains very resilient, exposing a confidence gap that demands platform-level solutions. Merchants on rigid platforms inherit these vulnerabilities.

AI and Digital Disruption: The Emerging Threat

19. AI jumped from #10 to #2 in global risk rankings

The most dramatic shift in the risk landscape shows AI risks surging from #10 to #2 at 32% of survey responses in the 2026 Allianz Risk Barometer within a single year. E-commerce platforms must provide the flexibility to adopt AI capabilities while maintaining data governance.

20. 70% of risk managers will center AI in their strategy by 2025

Deloitte research indicates 70% of risk managers will place AI at the center of their risk strategy by 2025, reflecting both the threat and opportunity the technology presents. API-first platforms enable merchants to integrate AI tools selectively rather than accepting vendor lock-in.

21. 80% lack dedicated generative AI risk plans

Despite AI's prominence in risk rankings, 80% of organizations have no dedicated plan to address generative AI risks. This preparation gap creates vulnerability for merchants using platforms without clear AI governance frameworks.

22. Digital disruption expected to increase 20 percentage points in risk rankings

Looking ahead, digital disruption including AI is projected to increase 20 percentage points in risk rankings within three years. Future-proof platform architecture enables merchants to adapt as threats evolve without re-platforming.

23. 35% year-on-year growth in AI adoption for risk management

PwC reports 35% annual growth in AI adoption within risk management frameworks, indicating the technology's defensive applications are expanding alongside its threats. Flexible platforms enable merchants to deploy AI for fraud detection, inventory optimization, and customer service.

Retail Industry Exposure: Sector-Specific Statistics

24. Retail sector risk score rose to 9.1 in 2024

Kiteworks analysis shows the retail sector's risk score jumped dramatically to 9.1 in 2024, reflecting concentrated attacks on e-commerce infrastructure. Merchants on legacy platforms face compounding vulnerability from outdated security architectures.

25. Manufacturing leads as most attacked industry at 26%

IBM X-Force data confirms manufacturing represents 26% of incidents for the fourth consecutive year. E-commerce merchants selling physical products face supply chain exposure as their manufacturing partners experience attacks.

26. Identity-based attacks comprise 30% of intrusions

Valid account credentials now represent 30% of vectors, making customer account security critical for e-commerce operations. Role-based permissions and advanced user controls protect both merchant and customer accounts.

27. 70% of 2024 attacks targeted critical infrastructure

The concentration of attacks on critical infrastructure, representing 70% of incidents, demonstrates threat actors' focus on high-value targets. E-commerce platforms handling payment data qualify as critical infrastructure for their merchants.

Global Expansion Risks: International Commerce Challenges

28. 72% of CEOs expect geopolitical supply chain disruption

KPMG research shows 72% of CEOs expect geopolitical instability to disrupt their supply chains in 2025. Merchants with international customer bases require platforms supporting multi-currency and localization to maintain sales continuity across regions.

29. 45% increase in global trade disruptions over three years

World Bank data confirms a 45% increase in global trade disruptions over three years, affecting international shipping, customs, and payment processing. E-commerce platforms must support multiple fulfillment strategies and currency options to maintain revenue during disruptions.

30. 61% lack plans for managing geopolitical risks

Despite widespread concern, 61% of organizations have no plan for managing future geopolitical tensions. Merchants on platforms supporting 230 currencies and 170 languages maintain flexibility to shift focus between markets as conditions change.

Business Continuity and Organizational Resilience

31. Business continuity ranks second globally at 51%

The IIA confirms business continuity concerns rank second globally at 51% of survey responses. E-commerce platforms must deliver enterprise-grade uptime—Swell maintains high platform uptime with SLA options for enterprise merchants.

32. Companies with strong risk cultures are 2.5x more resilient

McKinsey research demonstrates organizations with mature risk management are 2.5 times resilient during crises. Platform selection represents a foundational risk management decision that compounds across every operational area.

Frequently Asked Questions

What are the primary high-risk trends impacting e-commerce in 2025?

Cybersecurity maintains its position as the dominant risk, with 73% of risk managers citing it as a top concern. AI-related risks have surged dramatically, jumping from #10 to #2 in global rankings within one year according to the 2026 Allianz Risk Barometer. Supply chain disruptions continue affecting the majority of businesses, with 55% reporting incidents in late 2024 alone. Data breach costs and frequency continue accelerating, while geopolitical tensions threaten international commerce operations.

How can API-first platforms help mitigate e-commerce risks?

API-first architecture provides three critical advantages for risk mitigation. First, it enables separation of sensitive data through secure backend APIs and encrypted vaults, reducing breach exposure. Second, it offers flexibility to integrate specialized security and compliance tools as threats evolve without vendor lock-in. Third, it allows merchants to adapt to new threats without complete re-platforming, maintaining business continuity while upgrading defenses. This architectural approach enables merchants to build exactly the security posture their specific business requires.

What are the financial implications of data breaches for online retailers?

The average breach cost reached $4.88 million in 2023, with costs increasing 10% year-over-year. Beyond direct remediation costs, 65% of consumers lose trust in breached companies, and 85% refuse to do business with companies they perceive as insecure. For growing e-commerce businesses, these costs can exceed annual revenue, making prevention through secure platform infrastructure far more economical than post-breach remediation and customer recovery efforts.

How do supply chain risks affect e-commerce platform requirements?

With 30% of disruptions costing over $5 million and 81% of businesses experiencing supplier disruption impacts, platforms must support operational resilience features. Essential capabilities include multi-warehouse management, flexible shipping configurations, and split fulfillment options to maintain service continuity during regional disruptions. Platforms offering these features enable merchants to pivot quickly when supplier volatility occurs, protecting revenue streams during supply chain crises.

What steps can merchants take to future-proof against evolving risks?

Merchants should prioritize platforms offering native security features rather than third-party dependencies, flexible architecture supporting rapid adaptation to new threats, and built-in compliance tools for tax calculation, data privacy, and payment security. The 14.6% annual growth in risk management investment signals that threats will continue intensifying, making platform flexibility essential for long-term resilience. Selecting modern API-first infrastructure today prevents costly re-platforming as security requirements evolve.

Next-level commerce for everyone.

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