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  • Headless storefronts

    Swell's powerful APIs allow you to create multiple storefronts for any architecture and tech stack.

  • Checkouts

    Use our hosted checkout, integrate with a partner, or build a custom flow.

  • Payments

    Connect multiple gateways simultaneously, store cards, and split payments.

  • Internationalization

    Go global with region-specific languages, pricing, and payment methods.

  • Content management

    Manage all your products content through the admin dashboard

  • Products

    Powerful modeling and versatile presentation of your entire catalog.

  • Subscriptions

    Sell recurring physical and virtual products alongside one-time offerings.

  • Conversion

    Get the sale with coupons, BXGY promotions, and automatic discounts.

  • Wholesale

    Sell B2B like it’s DTC, along with volume pricing, customer groups, and invoicing.

  • Users

    Multi-store admin accounts and role-based permission controls.

  • Customers

    Manage customer info, generate reports, and see buyer activity.

  • Orders

    Edit orders anytime and get the right information for smooth fulfillment.

  • Fulfillment

    Ship from multiple locations, track inventory, and split shipments.

  • Reporting

    Monitor your store’s performance to ensure you have visibility across the business.

No-code integrations

Connect with 40+ services for marketing, payments, fulfillment, automation, and more.

See all integrations →
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yotpo logo
vercel logo
taxjar logo
stripe logo
slack logo
shipstation logo
sendgrid logo
resolve logo
quickpay logo
zapier logo
yotpo logo
vercel logo
taxjar logo
stripe logo
slack logo
shipstation logo
sendgrid logo
resolve logo
quickpay logo
omnisend logo
mailchimp logo
klaviyo logo
klarna logo
hubspot logo
contentful logo
braintree logo
bancontact logo
avalara logo
algolia logo
omnisend logo
mailchimp logo
klaviyo logo
klarna logo
hubspot logo
contentful logo
braintree logo
bancontact logo
avalara logo
algolia logo
omnisend logo
mailchimp logo
klaviyo logo
klarna logo
hubspot logo
contentful logo
braintree logo
bancontact logo
avalara logo
algolia logo

Use Cases

  • Direct-to-consumer

    Tell your story and give customers a unique shopping experience

  • Subscriptions

    Sell personalized subscription bundles, memberships, and one-time items together

  • B2B/B2C

    Support retail and wholesale customers from one catalog and dashboard

  • Marketplaces

    Create a B2B or B2C marketplace with multi-vendor carts and split payouts

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    Blog / Agency spotlight: Inside Labs

    Agency spotlight: Inside Labs

    Inside Labs creates personal, sustainable, and meaningful guest experiences through app-controlled technology. Swell has unlocked new possibilities without having to build entire systems from scratch.

    September 01, 2021

    Agency Spotlight is a series highlighting our partners using Swell to push the boundaries of ecommerce. Today we're talking to Inside Labs about their experience using the platform.

    About Inside Labs

    Inside Labs create personal, sustainable, and meaningful guest experiences through app-controlled technology. Psychology is at the core of their design and user experience process, to build next-generation digital engagement platforms that amplify loyalty for partners like Matterhorn and LAAX.

    Partner and Product Owner, Julian Vaupel, shares how Inside Labs is using Swell to disrupt tourism and empower both guests and destinations alike. They've built award-winning apps for Bike Kingdom, Europe's biggest mountain bike destination, and Mila, a digital holiday companion for Switzerland's Surselva region.

    Bike Kingdom preview website by Inside Labs.
    Bike Kingdom by Inside Labs.

    Tell us about the challenges you were facing before using Swell.

    Julian Vaupel: Before using Swell we built all of our commerce in-house and were flexible in many ways. On the other hand, we always build on top, and at some point, we needed to reevaluate our commerce parts. This was especially applicable to improving reliability and scalability.

    To scale up our software we need to rely on a partner who already solves many of the challenges inherent in a commerce system. They need to do this while allowing us the flexibility to build complex logic, on-top of the system.

    Why did you decide to use Swell?

    JV

    Swell was super responsive—we compared many other ecommerce platforms. We decided to use it because of the flexibility we have to build on top of it, as well as all the functionality it provides out of the box which we don't need to think about. The team's responsiveness for fixing, improving, and helping us out was a clear indicator that they are an awesome partner for us.

    Swell is stable and open at the same time which empowers us to build the commerce logic we need to enable our clients to create great experiences within tourism.

    We're enabling our clients to use Swell's dashboard to set up new products and manage customer groups, as well as our loyalty system, which leverages account credits.

    Which upcoming features are you excited for?

    JV

    On our end, we're excited to combine all different aspects of our software ecosystem together and connect with Swell.

    For us, it's the connection between all the moving parts that we're excited about.

    We decided to use Swell because of the flexibility we have to build on top of it as well as all the functionality it provides out of the box which we don't have to care about.
    — Julian Vaupel, Partner, Product Owner at Inside Labs

    Editors note: Interviews have been lightly edited for readability.

    Up next

    Developers

    Building the future of headless ecommerce with Next.js

    September 01, 2021
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